Premiere Issue: "Harvest 2024" available Sept/24 ~ This website is a work-in-progress
Lavender Trader
"Harvest 2024" Premiere Edition - Arriving Sept/'24
Lavender Trader
"Harvest 2024" Premiere Edition - Arriving Sept/'24
Lavender Trader
Lavender Trader Magazine
Gigi de Lugo, a 4th-Generation Virgin Islander, based in Nashville since 1993, is the Lavender Trader,'s Editor-in-Chief, at the helm of this ship, Islander style. yes, her not-for-sailing sailboat, "Mermaid of The Lavender" lives on her farm outside of Nashville, TN
This magazine is a continuation of Gigi’s long-term commitment to elevating her emerging lavender farmers and helping move all their hard work and passionate dedication for growing lavender - from a dream into sustainable small farm business ventures. Lavender is a relatively new crop in the South and requires hybrid plants, unique growing conditions, and more - to thrive. The Southern Humidity & weather is a challenge - so is the clay soil. Our farmers are among the pioneers of this evolution - we aren’t the first, but we are born of a common thread - during and after the pandemic - through Lavender Love.
"Harvest 2024" is our PREMIERE EDITION ~ Sept/Oct 2024
Welcome to Lavender Trader, our NEW lifestyle magazine published by The Lavender Exchange (TLx) ~ an alliance of Lavender farmers established since 2020 who sourced plants & consulting from Nashville-based, Gigi’s Lavender Company.
*In Addition to an abundance of dreamy photos*
Lavender Trader features intimate lavender farmer life portraits and deeply personal stories, with accounts of triumphs and transformational experiences . Our TLx member farms are in TN, VA, KY, MS, KS, IA, & wildcard member in NY! Our first Alabama farm has ordered their plants and will be setting their field this Fall! ~ We're here to connect YOU to THEM & support them growing.
Lavender Trader procures & develops uniquely Artisan products cultivated alongside our TLx Member Farms and invites you to connect to their lavender journey, product development & explorations testing new creations. Together with our Lavender Traders (wholesale/retail partners) and our magical Shera Elvins, distributing TLx Artisan products on the Caribbean Island of St Croix, USVI , our harvests emerge into the world & your daily life.
*Lavender Trader is published twice a year, in the Fall & Spring*